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Maison Margiela returns to Pitti Immagine Uomo stage after 20 years

Chloe Burney
03 October 2024

MM6 Maison Margiela has today been announced as a guest designer at the upcoming edition of Pitti Immagine Uomo 107, which will take place in Florence from 14 to 17 January 2025.

Launched in 1997, MM6 Maison Margiela is renowned for its avant-garde designs that are packed with wit and irreverence. Its collections subtly nod to the Maison’s archive while standing separate. Its trademark? Rather than stamping its garments with a logo, the house uses a horizontal line of white stitches attaching the MM6 label to the back of the garment is distinctly visible from the exterior.

The avant-garde brand will present a menswear collection designed exclusively for the event, which is set to take place at a Florentine location yet to be revealed. MM6 will also show in February at Milan Women’s Fashion Week.

Francesca Tacconi, Special Events Coordinator at Pitti Immagine, said: The deliberate sense of provocation is almost familiar, as it is part of the essence of each MM6 piece.

"MM6 explores different postures and behaviours in the here and now. They become symbols of inner nonconformity, and independent expressions of a wardrobe celebrating the beauty and surprises of imperfection. To us, it seems like a return to origins rendered contemporary by the dialogue between deconstructed sartoriality and characteristic individuality. Here in Florence, we are excited to reveal a men’s collection conceived specifically for the Pitti Uomo event."

MM6 added: "We are honoured and excited to be invited as Pitti Uomo’s guest designer this coming January, as part of the world’s most important menswear fashion fair. We intend to bring the style and spirit of MM6, creating a menswear project specifically for Florence.

"After nearly 20 years we are thrilled to return Maison Margiela to the Pitti stage and bring to the fore a contemporary menswear wardrobe that will resonate the attitude, concepts, and processes of MM6."


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