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Maison de Choup launches collection to raise funds for World Mental Health Awareness Day

Tom Shearsmith
01 January 1970

Mental health focused fashion brand Maison de Choup has launched

 

Don't Bottle It

All money raised will be split between two charities:

The Westminster Drug Project seeks to transform recovery for people with addiction and mental health issues. They provide personal, tailor-made support and medical solutions to empower and allow people to live lives free from dependency. Their values seek to dissipate the stigma faced by substance users on a daily basis. WDP works to highlight how negative portrayals in the media are incredibly detrimental to mental health and recovery.

YoungMinds is the UK’s leading charity committed to improving the emotional wellbeing and mental health of children and young people. They provide information, advice and support through their online resources and a free helpline for parents and carers, training for professionals, campaigning, projects with young people and work in schools. support through their online resources and a free helpline for parents and carers, training for professionals, campaigning, projects with young people and work in schools.

Founder George David Hodgson previously spoke candidly with BBC about his struggles with mental health and founding his business.

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