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Lone Design Club to launch sustainability pop-up with The Crown Estate

Jeremy Lim
10 August 2022

The Crown Estate and independent designer concept store Lone Design Club have teamed up to open a sustainability-focused pop-up store on London’s Regent Street.

Opening from 1 to 28 September, the "Conscious Edit" pop-up aims to shine a spotlight on emerging brands, companies, and individuals working hard towards a "more sustainable future".

The store will also bring together “industry leaders, change-makers and a range of sustainability conscious, independent fashion, beauty and lifestyle brands”.

Visitors will also be able to browse Rotaro's rental service, repair and upcycle their items in-store with Sojo. The pop-up will also host a range of educational talks, digital activations, live podcasts, catwalk shows, and presentations.

Simon Harding-Roots, Managing Director for London at The Crown Estate, said in a release: "We wanted to create a purposeful experience on Regent Street, in the heart of our London portfolio to showcase and learn from brands who are pushing themselves to design and create products that people love, whilst also minimising their impact on the planet, and helping support social outcomes.

"This is something we know our customers and visitors are passionate about together with a more diverse retail offer. We hope this pop up will provide food for thought alongside a fun and engaging new experience."

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