Molly Goddard was heavily pregnant when she designed her SS22 collection and with childhood on her mind decided to take influence from some of the clothes she'd worn herself as a child and blow them up to adult size.
But as with everything Goddard does she has made the results desirable, edgy but eminently wearable. The colour palette spoke of bright new beginnings (for her with her new son and the world in the wake of the pandemic) with fuchsia, acid orange and apple green all happily clashed with more sedate offerings in khaki, peach, lemon and plenty of white. Goddard's sister Alice styled the show while her sister was on maternity leave.
There was plenty of Goddard's signature frothy volume in evidence but the focus seemed to be on more everyday wearability than grand statements with smocked tops paired with slouchy, wide-legged denim, pretty skirts and smock tops paired with chunky knits with some great looks for men too in the form of shorts paired with knits and a great bomber jacket.
Given how great the fashion was it seems a shame to draw your attention away from it but perhaps the strongest statement to come out of this show was the shoes. If the clog was the statement shoe of SS21 then get set for the ballet pump taking over in SS22 (the high street will have clocked these already). Goddard created them in shiny satin with ankle fastenings in a palette of fuchsia, apple green, orange, red and white and made the case for them as a great day show for men too.
"It’s a collection that already feels familiar to me full of good memories of growing up, and the anticipation of the exciting time ahead I have with my son," said Goddard. She also has exciting times ahead for her label, which at only seven years old, is always hotly anticipated and always delivers.
Images: Ben Broomfield for Molly Goddard.