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Legendary designer Pam Hogg to deliver keynote speech at Pure London

Lauretta Roberts
30 May 2017

Legendary fashion designer Dr Pam Hogg will deliver the keynote address at the next edition of Pure London and will discuss her 30-year career which has seen her dress many high profile women from Kylie to Rihanna.

Hogg, who also counts DJ, musician and artist among her many skills, will deliver her talk at the London Olympia women's and menswear show on Sunday 23 July. Hogg's career has been intrinsically linked to music and has ranged from supporting Debbie Harry and The Pogues on tour to designing the Brit Awards trophy in 2016.

A graduate of both the Glasgow School or Art and Royal College of Art, Hogg has appeared in fashion shoots for W Magazine and i-D and is also a celebrated DJ. Last year she awarded an honorary doctorate by Glasgow University for her contribution to fashion.

"We are incredibly excited to welcome Dr Pam Hogg as this season’s keynote speaker at Pure. Over the last 30 years Pam has been a creative force within the industry, never conforming and always pushing the boundaries. She is much loved and admired and a fabulous ranconteur. Her talk is definitely not to be missed," said Portfolio Director for Pure London Julie Driscoll.

Hogg headlines a 30-strong speaker line-up during the three-day event which runs from 23-25 July. Around 800 brands across womenswear, menswear, young fashion, athleisure, footwear and accessories will show at the event.

Image: Pam Hogg by Rankin

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