Jewellery brand Vashi to open flagship store on Old Bond Street

Jewellery brand Vashi will open its newest flagship store on the corner of Old Bond Street and Piccadilly in spring 2022.

Working together with New York-based creative studio Mythology, the new 4,500 sq ft space will include a workshop area where customers can watch how the jewellery's metal is cast and also co-create their own unique pieces, which they can visualise with 3D modelling technology.

Following store openings in London's Covent Garden and Selfridges this will be the brand's seventh retail location.

Vashi Dominguez, Founder, Chairman and CEO of the brand said: "This year has been enormous for Vashi, and I am thrilled to announce the opening of our newest flagship in 2022. We are creating a space on Old Bond Street where our customers can come in and instantly feel relaxed – whether they want to see diamonds up close or just have a drink at the bar. And I can’t wait to welcome them."