Jack Wills signs for new store at Intu Lakeside
Premium British brand Jack Wills has become the latest to sign up for a new store at intu Lakeside as the centre invests £72m in a new high-spec leisure area.
Jack Wills will open a 3,385 sq ft standalone store in the Essex shopping and leisure destination next year. The brand's founder Peter Williams said he was working with the shopping centre operator to open more stores in leading locations across the country as Jack Wills' appeal extends beyond its traditional strongholds in university cities and market towns.
“We are working with intu to bring more Jack Wills stores to the UK’s best shopping destinations. intu Lakeside’s status as a flagship destination with high footfall and a wide, catchment area will make it the perfect location for us to reach millions more customers in South-East England,” Williams said.
The centre attracts an annual footfall of 20m people and covers 1.4m sq ft of retail, catering and leisure space. Regional managing director for intu, Rebecca Ryman, said of the latest signing: "Our new leisure development and a string of new leasings demonstrate that intu Lakeside is truly a flagship destination, and the perfect location for Jack Wills to strengthen its presence in the affluent South-East region."
Lakeside's new £72m leisure offer covers 175,000 sq ft and will offer 11 new restaurants and a number of leisure brands including Hollywood Bowl, Puttshack, Flip Out, and the first Nickelodeon theme park in a UK shopping centre.
