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ISAWITFIRST collaborates with The Only Way Is Essex stars for NHS collection

Tom Shearsmith
23 April 2020

Fast-fashion etailer has announced a collaboration with The Only Way Is Essex stars Saffron Lempriere & Bobby Norris - to create charity collection for Isolation With The Nation.

The collection features slogan t-shirts, designed to uplift and inspire the nation during isolation. ISAWITFIRST will be donating 100% of profits from the exclusively designed pieces to the NHS.

On partnering with ISAWITFIRST Lempriere said: “We started Isolation With The Nation 3 weeks ago to help all different individuals whether they were working on the frontline, home alone or just wanted an outlet each day. The reaction has been amazing.

"We have now collaborated with ISAWITFIRST, a recognised brand that has a passion for supporting charities. We are so excited to launch our t-shirts and spread the word as far as we can to support everyone at this hard time, with 100% of the proceeds going to the NHS."

ISAWITFIRST are passionate to do all they can to support the NHS and frontline workers at this time. Since lockdown they have donated over 30,000 bottles of water, hundreds of boxes of food supplies and toiletries to Royal Children’s Hospital Manchester and Nightingale in London.

The brand has also donated thousands of hand sanitisers and surgical masks to other hospitals around the UK and launched a blue category on their website in support of the #ClapForCarers campaign where all profits are being donated.

The company is continuously exploring ways to help support the NHS and its frontline workers during this time and are asking the nation to help support them in their aim.

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