IoDF partners with 'Real Leather. Stay Different' to support young fashion talent

The Institute of Digital Fashion has partnered with 'Real Leather. Stay Different' to support emerging fashion creatives and promote sustainability in the fashion industry.

IoDF’s partnership aims to promote inclusive and sustainable methods in high fashion and leather goods, whilst educating the younger generation on the importance of digital futures and how the industry can develop sustainable solutions.

As part of the partnership, IoDF will host a digital fashion workshop on 15 June 2022. Open to fashion students globally, the workshop will speak about the future of digital design, its sustainability benefits and how metaverse innovations can be implemented within their creative practices to further reduce waste.

Additionally, IoDF Co-founders Leanne and Cattytay will join the judging panel at the global final of Real Leather. Stay Different's International Student Design Competition on 15 September.

The competition is open to those currently studying art and design or those who have graduated in the last two years. Competition participants will be challenged to design a single piece of clothing clothing (featuring a minimum 50% leather), footwear or accessory.

As part of the prize package, IoDF will create a digital asset of the apparel category winner’s work.

Leanne Elliott Young, IoDF Co-Founder and CEO, said: “Pushing technology as a solution to not just sell more clothes, but to disrupt the way the system concepts, produces, creates and  educates is core to the work we deliver at IoDF.  Working with Real Leather, Stay Different on this project has brought to light the importance of education and making digital fashion more accessible."