The White Company

The White Company


Established in 1994 by Chrissie Rucker, The White Company is a British retailer of linens, home decor, dinnerware, and furniture. The company started as a mail order business selling items through a 12-page catalogue and it now has over 50 stores. The brand now offers homeware as well al clothing and has a kidswear line.

Company Information
Annual Sales:


Segments / Shopping Categories:

womenswear; footwear; sportswear; swimwear; jewellery

Company Size (No. of Employees): 1,633
UK Standalone Stores: 57
UK Concessions: 2
International Stores & Stockists: 2
Total Global Stores & Stockists: 59
Key Concessions:

Selfridges; Harrods

Key Brands Stocked:

The White Company

Contact Information
Head Office Address:
2 Television Centre, 101 Wood Lane, London W12 7FR
Head Office Telephone: 020 3758 9222
Key Locations:

Slingsby Place, St Martin’s Courtyard,
London, WC2E 9AB

8 James Street,
Harrogate, HG1 1RB

112-114 Marylebone High Street,
London, W1U 4SA

Key Executives
Chief Executive:

Mary Homer (CEO)

Buying Director: Barbara Horspool (Clothing Director)
Design Director: Mark Winstanley (Chief Creative Officer)
Retail Director: Steve Morris (Global Retail and New Business Director)
Digital Director: Graham Morrell (Digital Director)
Marketing Director: Erin Roy
HR Director: Miranda Jones (Director of People)

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