INTELLIGENCE

SEARCH BY NAME

Try to search: fashion house, retailer

FILTER MY RESULTS

COMPANY TYPE

Bluebella

Description:

Launched in 2005 by Emily Bendell, Bluebella is a British luxury lingerie company selling in the US, Australia, France and Italy. In 2013, Bluebella won the official licence for UK and Ireland to produce a lingerie range based on the Fifty Shades of Grey novels.

In 2016, the company raised over £1m in a crow-fund in order to expand in the US and is stocked on many online retailers including Selfridges and ASOS. The same year, Bluebella worked with three GB Olympic athletes on a body confidence campaign called #BeStrongBeBeautiful to get more schoolgirls back into sport and fitness.

Company Information
Annual Sales:

£1.56m

Segments / Shopping Categories:

Lingerie; Nightwear; Swimwear

Parent Company/Key Investors:

The FSE Group. Has raised nearly £1m in three funding rounds, including a raise via CrowdCube in 2016.

UK Wholesale Stockists: Approx 50
International Stores & Stockists: Approx 100
Key Brands Stocked:

Browns;Selfridges; John Lewis; House of Fraser

Contact Information
Head Office Address:
G24 The Lightbox, 111 Power Road, London W4 5PY
Head Office Telephone: 01225 310 187
Key Executives
Chief Executive:

Emily Bendell

Buying Director: Daniela D'aveni
Digital Director: Filip Janczak (E-Commerce Coordinator)

Send message to moderator

MOST VIEWED THIS WEEK

[webdirectory-most-viewed-listings]

LATEST ON THE INDUSTRY

High street shopping

UK retail sales strong in July but clothing yet to return to pre-pandemic levels

UK retailers have reported another strong month of sales growth but clothing and footwear demand is yet to return to "normal" levels.
Kathleen Mitchell

John Lewis poaches Accessorize Managing Director as new Trading Director

John Lewis has hired Accessorize Managing Director Kathleen Mitchell as its new Trading Director, commencing from mid-September.
Boodles

Luxury jewellers Boodles to open at Victoria Leeds

Luxury British family-owned jewellers Boodles, which was established in 1798, will open a 4,500 sq ft store at Victoria Quarter, part of landlord Hammerson’s flagship Victoria Leeds destination, later this year.

LATEST EVENTS