InPost partners with Shelter to offer free deliveries for donations this Christmas
E-commerce delivery company InPost has partnered with homelessness charity Shelter to launch a new charity campaign, titled Secret Senda. The campaign allows people to use one of InPost’s 2,500 lockers across the UK, to send charitable donations to Shelter for free.
The UK-wide initiative will run until 31 December, with InPost’s lockers accessible 24/7 in locations such as train stations, petrol forecourts and supermarkets including Tesco, Morrisons and Lidl.
InPost hopes its variety of locations will provide an easy and convenient way for people to drop off donations as part of their daily routines, in an effort to support people that have been impacted by homelessness.
To use the service, consumers can visit the InPost website to download a mobile QR code. This code will unlock their chosen locker and ensure the package is safely secured ready for collection and delivery to Shelter.
Jason Tavaria, CEO of InPost, said: “We are extremely proud to partner with Shelter to launch the Secret Senda campaign this Christmas. We know that consumers want to do the right thing and support charities but sometimes struggle with the logistics of dropping off their items. Our partnership will help to remove this barrier by opening up our locker network for hassle-free donations, 24/7, while also helping to keep Shelter’s charity shops stocked over the coming winter month.”
The campaign coincides with consumer research by InPost, which reveals that the average person is sitting on £400 worth of unwanted items. The data shows that 19% of people throw away unwanted but valuable items, rather than donating them to charity, with the key excuse being a lack of time.
According to Shelter, a household becomes homeless in England every four minutes. Last Christmas there were 120,000 children without a home and in temporary accommodation.
Andy Harris, Director of Fundraising at Shelter, said: “We’re in the grips of a housing emergency, millions of people don’t have a safe and secure home. Too many have faced a difficult year in cold, damps flats, in unsuitable and unsafe temporary accommodation, or even on the streets. As growing numbers of people need our support, we need yours. Good quality clothes, bags, shoes, accessories and homeware are all really welcome and we’d like to thank people in advance for every donation.”