In Pictures: Ecological Emporium opens its doors in St. James
Neem and VYN have partnered to create Ecological Emporium, a pop-up home for a curated selection of brands that believe in low impact consumption.
Founded on the sentiment to ‘buy less buy better with reduced impact’, all the brands involved in the menswear store share ecological values. Every brand is made for ‘longevity and creating a new way for menswear.’
Open during the three-month festive period, until 31 January, the store offers a warm, stylish, and most importantly, low emitting alternative this Christmas. In addition to retail, the pop-up is set to house circular fashion and sustainable focused events during the time.
The space will host nine brands including Neem, a circular menswear brand that accounts for each garment's emissions, utilising renewable and regenerative materials to create pieces that are traceable back to the farm. Brands available also include 39 Steps, Pala, Onee, and Concrete & Wax.
Neem’s Founder Nick Reed created the store interior using water-based ecological paint and upcycled materials, ensuring it produces zero waste with a low carbon footprint.
Bringing the pop-up to life, Neem has partnered with VYN, a brand that's known for creating the world’s first-ever renewable trainers that last three-times longer than a standard pair.
