In Pictures: CDLP taps Peter Neumister for its ‘Merino Wool Essentials’ collection
Swedish luxury essentials brand CDLP has launched a new Merino wool collection for AW25, with a campaign starring Swedish lifestyle adventurer and Creative Director, Peter Neumister.
The imagery reflects the spirit of exploration and freedom, and Neumister is captured mid-air in a hovering helicopter over the untamed Nordic landscape wearing the Merino wool essentials, which include underwear, tops, socks, long johns and a wool scarf – a brand new addition to the CDLP offer.
For AW25, CDLP has also introduced a new grey mélange colourway, adding to the classic black. All the essentials are crafted from a blend of Merino wool and Tencel Lyocell, produced in Portugal and engineered for breathability, warmth and exceptional silk-like softness.
The pieces also combine thermoregulation and natural moisture-wicking performance, making them perfect for layering.
Neumister said: “For me, it’s all about being ready for whatever life throws at you. CDLP’s Merino wool nails that perfect balance between comfort and confidence.
“It moves with you, breathes with you like a second skin, and keeps you looking sharp. It’s soft, effortless, with just the right attitude.”
Last month, CDLP launched a new collection of sportswear essentials called Mobilité, with professional boxer Costas Nanga fronting the accompanying campaign.
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