Huda Beauty innovates with new waterproof on demand lash product.

With temperatures continuing to soar across the UK Huda Beauty is poised to launch its latest makeup innovation: LEGIT Lashes Waterproof Topcoat Mascara.

Available from 21 July the new eye product is designed to transform any mascara into a waterproof, smudge-proof, tear-proof and heatwave-proof mascara.

The translucent formula seamlessly coats lashes, allowing users to maintain all the benefits of their existing favourite mascara - whilst rendering it waterproof on demand.

Formulated with a polymer complex, LEGIT Lashes Waterproof Topcoat's high-performing formula also ensures extra comfort and flexibility throughout the day, without weighing down lashes.