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Graduate Fashion Foundation announces 10 new global ambassadors

Tom Shearsmith
30 October 2020

Graduate Fashion Foundation has announced 10 new global ambassadors are joining the charity this October 2020, including iconic designers, sustainability activists and marketing experts.

Best known for its year-round work and main Graduate Fashion Week event each June Graduate Fashion Foundation has become a key source for new talent, inspiration and innovation.

The Global Ambassadors new role for the GFF charity will include offering advice and guidance to undergraduates and alumni, attending GFF events, joining judging panels and supporting the next generation of fashion talent across 26 disciplines.

Graduate Fashion Foundation President Hilary Alexander OBE said, “We are thrilled to have such fantastic and motivational industry members join GFF as Global Ambassadors and continue supporting the Foundation’s goals and objectives to bridge the gap between education and industry.

"They each join the charity with many years’ experience in their specialist areas of the industry, and they will hugely inspire the next generate of talent emerging from UK and International universities."

GFF 2020 Ambassadors

Meet The Global Ambassadors:

Orsola de Castro is the Co-Founder and Global Creative Director of Fashion Revolution, a global campaign with participation in over 90 countries around the world. In 2006, she co-founded the British Fashion Council initiative Estethica at London Fashion Week, which she curated until 2014.

Eunice Olumide MBE is an international supermodel, broadcaster and curator. In 2017 she was awarded an MBE for her contribution to Arts, Broadcasting and Charity work. She has appeared in world-wide campaigns, fashion weeks and editorials plus walked for designer’s including Mulberry, Christopher Kane, Henry Holland and Harris Tweed.

Patrick McDowell is a London based designer captivating the fashion industry. After studying at Central Saint Martins Patrick has gone on to diversify the role of a fashion designer, hosting London Fashion Week’s first ever Swap Shop, collaborating with global brands to promote sustainability and creating collections completely digitally.

Dior Bediako is the Founder of Pepper Your Talk and The Junior Network, which works to close the gap between education and early employment whilst removing any feelings of imposture syndrome. With a background in Fashion Promotions and having worked with brands such as Burberry, Dior hosts hands on events and workshops offering practical solutions to everyday professional obstacles.

Ida Petersson is the Director of Mens and Womenswear Buying at Browns. In her role, Ida oversees the men’s and women’s buys at Browns, the London concept store acquired by Farfetch in May 2015. She is also a leading role in a number of the experiential, cultural and purpose driven initiatives for the brand. She has successfully engaged a streetwear-focused, digitally-driven younger generation of consumers.

Isabella Silvers is a multi award-winning Integrated Associate Editor in Hearst STUDIO, working across titles including Cosmopolitan, ELLE and Harper's Bazaar. She was named one of PPA’s 30 Under 30 in 2018 and as a Rising Star in the creative industries by We Are The City.

Catherine Teatum and Rob Jones are the Founders of premium designer label Teatum Jones. Teatum Jones believe in creating socially conscious fashion that puts the craftspeople and the customer at the heart of their creation. Their approach to design has earned them accolades and recognition as London’s young ‘textile pioneers’ and ‘innovators’

Bemi Shaw is a Stylist and Journalist. She has worked with, and dressed some of the biggest British talent. She is on a mission to champion Black excellence and promote the next generation of female bosses. With a background in Fashion Journalism, Bemi flows between writing and styling but also works on casting and production for videos and commercials.

Edeline Lee is a Canadian-British, London-based designer who launched her eponymous label in 2014. Edeline Lee pieces emphasise precision cut, hand-made details, and femininity of form. Her signature fabrics resist wrinkling so that women can function at a high level in the clothes. She is known for her immersive and performative shows at London Fashion Week.

The ten new Global Ambassadors join the current eleven who were appointed in 2016 and 2018 to support the work of the international charity. They include Richard Quinn, Julien Macdonald, Caryn Franklin MBE, Henry Holland, Sara Maino, Fabio Piras, Gok Wan MBE, Iain R Webb, Daniel Lismore, Pam Hogg and Christopher Raeburn.

The GFF Global Ambassadors sit alongside the Charities Patrons Christopher Bailey MBE, Victoria Beckham OBE, Vivienne Westwood DBE RDI, and Nick Knight OBE who were all appointed in 2016 during the charities 25th anniversary as well as Diane von Furstenberg and Nadja Swarovski who were appointed in 2018 and Zandra Rhodes DBE RDI appointed in 2019.

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