Ghost London opens new store at premium retail outlet Gunwharf Quay
British womenswear brand Ghost London has launched a new 1,624 sq ft unit at Gunwharf Quays Portsmouth, marking the brand’s first outlet store in the region.
The Ghost London Gunwharf Quays outlet has opened with 50% off across its inventory, which features the brand’s trademark contemporary vintage feel across all designs, including bridal and ready to wear clothing.
Owned by Landsec, Gunwharf Quays is currently the UK’s leading premium waterside retail outlet, and with this launch Ghost London has joined other high-end brands, such as Armani and Karl Lagerfeld.
Gemma Casey, Senior Portfolio Director at Landsec, commented: “Gunwharf Quays thrives on authenticity and heritage, qualities Ghost London has in abundance. As an established fashion house with over three decades of trading, it is a great step for the brand to be opening an outlet store, and it is testament to Gunwharf Quays that we have been able to introduce this regional debut.”
Nadia Gohir, Digital Marketing Manager at Ghost London, added: “This is a new chapter for Ghost London, and a great opportunity to take our brand to a new audience. The retail line-up at Gunwharf Quays is second-to-none and complements our brand perfectly, and we are delighted to be opening our latest outlet here, as we see the safe return of customers to bricks and mortar retail.”