Follow us


French Lingerie Louisa Bracq appoints CiCi PR to handle UK PR

Tom Shearsmith
27 January 2020

Luxury French Lingerie house Louisa Bracq has appointed CiCi PR to handle UK PR, starting immediately. The appointment of CiCi PR comes as the brand aims to increases its presence in the UK.

Arnold Perizonius Sales Director at Louisa Bracq said: "We are pleased to announce that we have chosen CiCi PR to represent us in the UK. For us the UK becomes more and more important and having an experienced PR agency like CiCi PR is the logical step to support our ambitions."

The French family lingerie design house of Louisa Bracq creates high-quality underwear, with a focus on traditional embroidery placements, with bras fitting a wide sizing range  (with cup sizes B-I in most styles) and of course an undoubted nod to French savoir fayre. In 2007 the company renamed as ‘Louisa Bracq’, as the company began to create their own underwear pieces and collections.

As one of France's leading heritage underwear brands, Louisa Bracq are establishing a stronger placement within the UK in 2020 by selling within select lingerie stores and online across the UK. The brand is currently stocked online in UK retailers including Bare Necessities, Lace Lingerie and Ouh La La, with further stockists to be announced.

Free NewsletterVISIT