Four Marketing to distribute LA denim brand Hudson in the UK and Ireland
Tom Bottomley
04 June 2019
Four Marketing has announced it has struck a distribution deal for the UK and Ireland with LA denim brand Hudson.
It means Four Marketing, the UK fashion agency in which Sports Direct has a substantial stake, has another big denim brand added to its distribution portfolio. It will allow the designer-led Hudson business, which was founded in 2002, to further develop with strategy led by denim divisional manager, Gintare Rutkauskaite.
Already distributors for 7 For All Mankind and AG, the agency is perhaps best known for being behind the huge UK success of the likes of Stone Island, C.P. Company and Woolrich.