FatFace teams up with Crayola for kids collection

British fashion retailer FatFace has teamed up with crayon brand Crayola to create an 11-piece kidswear collection.

The Crayola by FatFace kidswear range is called ‘Picture This’ and will be available in sizes 3-13 years, featuring prints inspired by Crayola’s iconic crayons. Styling focuses on girls’ & boys’ hoodies, tees, leggings, dungarees and dresses.

Rob Spindley, Crayola Licensing Director, EMEA said: “Crayola continues to develop and expand its partnerships with exciting, creative and ethically aligned partners. FatFace shares Crayola’s passion for creativity, innovation and design esthetics, which it has captured perfectly in the new range collaboration. We look forward to showcasing the range in FatFace store windows across the UK.”

Kate Brown, FatFace Product Director, commented: "FatFace is delighted to partner with Crayola, a like-minded, fun-filled brand that's dedicated to making the world a more colourful and creative place. Our new collaboration has been thoughtfully designed to inspire creativity and imagination, while celebrating the endless possibilities and adventures of childhood."

The collection will be available on 16 February 2022 in UK FatFace stores and online, with prices ranging from £14-£26.