London Bridge station’s new £1bn retail development will feature a number of premium fashion and beauty brands including Ted Baker, Cath Kidston and Mac cosmetics.
Some stores in the new development, such as Cath Kidston and Hamleys, will open in the coming weeks with Ted Baker, Mac, Rituals and The Body Shop to follow in the spring.
The new names join a list of retailers already available at the station which will have the largest retail offer of any station in the Network Rail portfolio. The station, a major commuter hub, has also recently launched free Wifi.
Hamish Kiernan, commercial director of retail for Network Rail property, said: “The transformation of London Bridge station is one of the most ambitious projects that Network Rail has undertaken. It gives us the opportunity to use our expertise to create a great environment and produce a retail offer that exceeds people’s expectations.
“We understand that stations, large and small, and their surrounding areas are increasingly becoming the hubs of modern local communities. They are being recognised as places where people can travel, live, work and play, and at the same time provide the catalyst for housing, regeneration and economic growth in our towns and cities,” Kiernan added.
The £1bn redevelopment project of London Bridge station, part of the Thameslink Programme, includes a range of improvements including a new concourse, two new entrances on Tooley Street, and 15 fully accessible platforms. It will also result in 92,000 sq ft of new retail and more than 70 retail units – the most ever in a Network Rail station.
Ted Baker CEO Ray Kelvin said of the brand’s decision to open at the station: “London has always been close to Ted’s heart; it’s his home town, he knows it like the back of his hand, and it’s where he gets his best inspiration. Given his love of travel – by train in particular – Ted’s been following the development of the new London Bridge station complex closely, even before the success of the new St. Pancras store that opened last summer.
“It’s only a few months until the store opens with a hand-selected edit of the men’s and womenswear collections, but I can’t hold Ted back – he’s getting really excited about the opportunities there,” he added.