Everything you need to know about Zac Posen's debut collection for Gap

Gap is tapping into the premium sector amidst its transformation, finally bringing its Creative Director Zac Posen's first collection to the UK high street on 8 April.

American fashion designer, renowned for his extravagant red carpet looks, Zac Posen, was named all-American brand Gap Inc.’s Executive Vice President and Creative Director back in February 2024. His first collection for Gap is part of its new venture - GapStudio - a new segment that represents "the highest expression of the iconic American brand in terms of style, craftsmanship and quality".

The first GapStudio installment, Collection 01, was created by Zac Posen at Gap's New York City Headquarters. Think expert tailoring, intricate details and modern takes on American style – setting the foundation for GapStudio.

Back in October, Gap tested the premium waters with its sell-out collaboration with Cult Gaia. However, it was exclusive to the US. Although we get the Zac Posen offering five days after the US, we're pleased to say the UK gets a piece of the pie this time around. Gap also collaborated with Doen on a limited-edition collection last May.

"For over 55 years, Gap has been a canvas for creativity, allowing creators to reinvent Gap classics as personal expressions of style. Now with GapStudio, we’re taking that legacy to the next level," said Mark Breitbard, President and CEO, Gap brand. "GapStudio creates both accessible, coveted retail collections and exclusive, one-of-a-kind designs that celebrate self-expression and solidify Gap’s place in culture."

GapStudio Collection 01 is brought to life through a campaign photographed and directed by fashion photographer Mario Sorrenti, with styling by Alastair McKimm, featuring supermodels Alex Consani, Imaan Hammam and Anok Yai.

Zac Posen, Gap Inc. Executive Vice President and Creative Director, commented: "GapStudio is where craftsmanship, creativity and culture come together. Inside Gap’s New York HQ, we’ve built a creative studio where I’ve designed looks for the red carpet and where we’ll continue to collaborate with visionary talent in the future.

"GapStudio Collection 01 reflects that vision — blending tailoring with innovative denim treatments that sculpt and refine the fabric in new ways. This is just the beginning."

This collection features wardrobe essentials through Posen’s distinct approach to drapery, tailoring, and construction. Key pieces include a Trench Coat (£225), a Tailored Blazer (£160), a Sailor Skort (£95) and a Poplin Maxi Shirt Dress (£120).

GapStudio retails from £50 to £225 and launches in the UK on 8 April online and in-store at 120 Oxford Street, London.