eBay UK launches Curve Fashion Hub

eBay UK has today launched its Curve Fashion Hub, a dedicated area on its site with a curated view of the best Curve style offering across its marketplace - one of its most popular fashion categories.

The hub will offer a wide range of fashion in sizes from 18-36, as well as styling tips and guides and regularly updated editorial content. Brands featured include the "best of the high street", boutique sellers and big names, such as Very, boohoo.com, Littlewoods and Figleaves.com.

eBay has also employed some of its latest technology to aid the shopping experience such as expert advice within ‘Hand Picked Collections’ and the automatic ‘Shop the Look’ image browsing tool. This feature either matches the exact item from an image or finds similar items available across the online marketplace.

Curve Fashion is one of the most popular fashion categories on ebay.co.uk. The marketplace on its UK site currently hosts more than 8m associated fashion items (in sizes 18+) while 180,000 ‘plus size’ items in the ‘women’s clothing’ category were sold per week in the past month and 6,000 curve size dresses were sold per day.

Rhian Bartlett

eBay UK’s director of fashion retail Rhian Bartlett said: “At eBay, we respond to what our shoppers need and want. Launching the dedicated Curve Fashion hub enables British women to shop for fashion with confidence, whilst also offering great value across our unrivalled selection in one curated place. We’re committed to inspiring shoppers and allowing them to find exactly what they are looking for, with confidence and ease, no matter what their size or shape.”