Disney Store UK has launched a new sustainable clothing line, partially created from recycled materials including recycled bottles from Walt Disney World in Florida.
The new sustainable products reintroduce the retro Disney brand from 1984, Mickey & Co., this time featuring up to 50% REPREVE recycled fibre from plastic bottles.
The Mickey & Co. collection is created for vintage lovers who want to show off some ‘80s and ‘90s throwback style, featuring popular Disney characters including Mickey Mouse and Minnie Mouse, Donald Duck, Daisy Duck, Goofy and Pluto.
Shop Disney have created a graphic that describes the process of production for these items of clothing.
Disney launched similar products in the US to coincide with World Earth Day and have now expanded the range across Europe. Unifi have been working with Disney to promote the collection.
Jay Hertwig, Unifi’s Senior Vice President of Global Sales and Marketing said: “Disney’s new retro collection is a wonderful circular economy initiative that shows what can happen when kids of all ages recycle and give bottles can a second life.
“We’re thrilled to partner with Disney on this iconic collection and help promote the importance of recycling and sustainability.”