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Disney launches exclusive kidswear collection with Amazon Fashion

Tom Shearsmith
16 December 2020

Amazon Fashion and Disney have teamed up to create a kidswear collection in collaboration with Amazon’s private brands Spotted Zebra and Amazon Essentials.

With vibrant colours and prints, the collection will be available for children aged 2–12 years and features a host of popular Disney characters from animations including Frozen, Aladdin and Cinderella.

The collection also features a selection of Marvel Super Heroes adorned apparel including Spider-Man and Avengers, as well as a range of Star Wars apparel.

Available from today, the collaboration will offer items including dresses, button-down shirts, t-shirts, pyjamas, skirts and leggings, priced between £13.49-£24.99.

In October, Amazon announced the appointment of Ruth Diaz as the new head of Amazon Fashion Europe.

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