Digital boost and store refresh drive Matalan sales
Matalan has today reported like-for-like sales growth of 2% in the third quarter of FY26 ending 28 November 2025, with EBITDA up 38% to £27 million.
Sales also increased by 1% year-on-year in the nine weeks ending 2 January 2026, covering the crucial Christmas period.
Digital performance saw like-for-like sales up 11% and Black Friday delivered Matalan’s “strongest ever online sales day outside of the Covid pandemic”, driven by continued investment in that channel, with a new native app due to launch later this year alongside a refreshed loyalty scheme.
In addition, with refreshed stores outperforming the wider estate by 12%, Matalan plans to upgrade 40 more locations in its next financial year.
Karl-Heinz Holland, Executive Chair of Matalan, said: “Our business transformation continues to deliver tangible results, with another strong quarter of EBITDA performance, alongside a return to sales growth. This reflects our relentless focus on delivering better quality, style and value, underpinned by sustained investment in product, stores and digital.
“This has enabled us to outperform the market, despite a challenging trading backdrop. Looking ahead, we look forward to welcoming our new CEO Henrik Nordvall next month (from 2 February) and remain confident in the business delivering sustainable, profitable growth.”
Categories including women’s outerwear and men’s formalwear and sportswear performed particularly well in Q3. As a result, Matalan gained market share across both womenswear and menswear in the period, reflecting the renewed product offer and “significant improvements in brand perception”.
The Q3 trading results build on the strong momentum Matalan delivered in H1 2026, with EBITDA up 53% to £61m in the financial year to date.
