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Deichmann to open new store at Epsom’s Ashley Centre

Tom Bottomley
22 May 2023

German footwear retailer Deichmann will open a new 7,100 sq ft store over two floors in the former Sports Direct unit at the Ashley Centre in Epsom, Surrey, in late June 2023.

It will be the retailer’s 128th UK store and it will stock footwear from brands including Nike, Adidas, Puma, and Skechers, as well as bags and accessories catering for all age groups.

The new store will reflect the brand’s new retail format to deliver a more spacious, lighter and modern shopping experience.

Simon Wilson, Managing Director for Product, Marketing and Communications at Deichmann, said: “We’re excited to open a new store in Epsom and deliver our offering to a new customer base.

“As the Ashley Centre undergoes significant investment, this is a great time to be joining the scheme and be a part of its transformation whilst also delivering affordable and quality options to consumers and elevating the existing footwear offer. We look forward to joining the scheme in June and being a part of Epsom’s community.”

Louisa Butters, Head of Retail Asset Management UK at landlord CBRE Investment Management, commented: “As Europe’s market leader for footwear, this is a strong addition to our tenant mix, and we’re confident that Deichmann will enhance the destination by providing a compelling and unmatched offer, widening the choice and variety for consumers.”

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