Follow us

Menu
PARTNER WITH USFREE NEWSLETTER
VISIT TheIndustry.beauty

Dame Zandra Rhodes collection with IKEA to launch September 2021

Tom Shearsmith
24 August 2021

IKEA has announced its upcoming KARISMATISK collection with iconic British fashion and textile designer, Dame Zandra Rhodes, is due to launch this September.

The limited-edition collection, described by IKEA as “fearless and fabulous”, has been designed to appeal to customers express themselves through through colour, prints and eye-catching objects, much like Rhodes herself.

Following Zandra’s lead, the collection is loud and proud and statement-making. KARISMATISK is all about having fun with home furnishings and letting an optimistic outlook shine in comfortable spaces.

As much as KARISMATISK is fabulous, it’s functional too. Together with Zandra, IKEA used the five dimensions of Democratic design – form, function, quality, sustainability at an affordable price – to create playful solutions to everyday needs at affordable prices.

Wherever possible, recycled materials are used in the collection – and consciously, with a focus on less is more.

Speaking on the collection, Dame Zandra Rhodes said: “The IKEA team really get the Zandra Rhodes aesthetic, and because of this we just bounce off one another. The design process has been organic and genuine, and this is seen throughout the whole collection. It’s been a wonderful adventure. On a practical side, it’s been very exciting trying to translate the ‘Zandra Rhodes: World of Colour’ for the many people to have a bit of it”.

The collection will be available at IKEA stores globally from 1 September 2021.

Free NewsletterVISIT TheIndustry.beauty
cross