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Crocs teams up with Krispy Kreme on limited-edition ‘Classic Clog’

Tom Bottomley
30 July 2025

Crocs has partnered with American donut brand Krispy Kreme on a limited-edition ‘Classic Clog’ featuring oversized Jibbitz charms, launching on 6 August 2025.

The clogs include two interchangeable toe caps – chocolate and strawberry icing with sprinkles – that customers can swap depending on their favourite flavour. The pivoting heel strap on the clogs features the Krispy Kreme logo.

Each pair of the Krispy Kreme x Crocs clogs come in a custom co-branded box designed around Krispy Kreme’s classic dozens box. Also available is a Krispy Kreme five-pack of Jibbitz charms featuring two doughnuts, a dozens box, the iconic paper hat and Krispy Kreme logo.

Terence Reilly, Crocs, Inc. Chief Brand Officer, said: "At Crocs, we’ve always believed in comfort you can customise, and now, with Krispy Kreme, we’re serving up style that’s glazed with personality and sprinkled with style. When it comes to self-expression, we ‘doughnut’ hold back."

Alison Holder, Krispy Kreme Chief Brand and Product Officer, added: "It’s been so much fun collaborating with Crocs, bringing two ‘originals’ together for the first time."

To celebrate the collaboration, guests wearing Crocs to selected participating UK stores will receive 50% off any dozen doughnuts from 5-11 August.

This week has also seen Crocs open a new 1,456 sq ft outlet store at the London Designer Outlet in Wembley Park.

One of the key features is a dedicated, hands-on Jibbitz area, "which encourages creativity", allowing customers to customise their footwear and express their unique style.

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