Cotswold Outdoor to open triple-brand megastore at Merry Hill
Cotswold Outdoor is opening an 8,000 sq ft triple fascia store at the Merry Hill Shopping Centre in Brierley Hill, near Dudley in the West Midlands, later this month which will include sister brands Runners Need and Snow + Rock.
Located on the upper level of the centre, the new space will offer clothing, footwear and accessories for walking, running and snow sports in the winter months.
The new store will open close to the ‘leisure quarter’, benefitting from its "increased footfall and transformed atmosphere" following a £12 million investment and the introduction of a host of new operators.
Andy Dopson, Head of Retail at Cotswold Outdoor, said: "With over 50 years of experience under our belt, our mission has always been to help people enjoy the outdoors.
"With its diverse breadth of retailers, extensive catchment, and super regional position in the West Midlands, Merry Hill is the ideal spot for our next store, providing our loyal community with even easier access and introducing our brand to a whole new audience."
Nick Round, Senior Asset Manager at Sovereign Centros from CBRE, added: "Merry Hill’s transformation is set to continue with the addition of Cotswold Outdoor, enlivening the upper mall even further and benefitting from the newly transformed leisure quarter.
"As a super regional centre and flagship for the entire region, securing operators that offer something different is paramount, and with its triple-brand offer, Cotswold Outdoor will more than deliver."