COS is set to unveil a new concept store, which will celebrate the H&M group brand’s influences from the fields of design and architecture, at the Coal Drops Yard shopping district opening this October.
The store will span three floors and 577 sqm and will be situated within the listed section of the former Victorian industrial site, which has be reimagined as an innovative eating and shopping destination by Heatherwick Studios.
COS is promising an entirely new experience with the store which will act as a multifunctional platform hosting works from established and emerging artists, while integrating independent wellbeing, lifestyle brands and publishing houses alongside handpicked edits from the COS collection.
The COS brand was launched on London's Regent Street in 2007 and has gone on to develop a strong relationship with the arts participating in projects with the likes of The Serpentine Galleries, Salone del Mobile, The Guggenheim New York, Frieze London and New York, Design Miami/, Opening Ceremony and Mr Porter and with artists such as Snarkitecture, Sou Fujimoto, Studio Swine, The Donald Judd Foundation and AFSO / ANDRÉ FU. Collaborators on its Coal Drops Yard project will be unveiled soon.
It is the latest in a line of handpicked brands, which have been chosen for their emphasis on quality and craftsmanship, to take a store at the destination. Names already signed up include Paul Smith, Lost Property of London, Tracey Neuls, Wolf & Badger and Tom Dixon.
Coal Drops Yard forms part of The King’s Cross estate, which is owned by the King’s Cross Central Limited Partnership, made up of Argent and pension fund AustralianSuper.