Coach to open in Birmingham's Bullring
US luxury accessories giant is to open in Birmingham's premium shopping mall, Bullring. The store will be the brand's second outside of London having opened in Leeds' Victoria Quarter last week.
It has taken a 250sqm space on the upper east level of the mall, which is famous for its striking architecture, and will be offering its full range of bags, footwear, outerwear and accessories.
Coach Europe president Andrew Stanleick said the brand was "delighted" to be opening its first standalone store in Birmningham. "Bullring has a reputation as the region’s premier retail destination, and so it is a perfect fit for Coach. Following a successful launch in Leeds’ Victoria Quarter last week we are looking forward to bringing Coach’s modern luxury concept and collections to Birmingham," he said.
Bullring is owned by property group Hammerson and features brands such as AllSaints, Michael Kors, Ted Baker, Versus Versace, Whistles and Zara and is also home to the Birmingham outpost of Selfridges.
Hammerson UK commercial director Iain Mitchell said: "This latest signing reflects the strength of Bullring’s leading retail mix, attracting high-end, aspirational brands to the city. We’re delighted to welcome Coach’s first standalone store in the city, which significantly strengthens the already dynamic retail line-up at the centre."
