Clarks Originals opens first store in Jamaica

British footwear brand Clarks Originals has opened its first-ever retail space in Kingston, Jamaica, in partnership with longstanding retailer Signature Style – a family owned business that has been selling Clarks for over 30 years.

Now the retailer’s longstanding Central Plaza location has been "transformed to the official home to the full Clarks Originals experience".

From school yards to dancehalls, Clarks shoes have long been a staple in Jamaican culture, "embraced by generations for their unique style and unmatched comfort".

The new 290 sq ft store experience aims to honour that legacy and provide a dedicated space for fans to explore the latest collections and iconic classics.

The space has been remodelled in partnership with Clarks to mirror the Clarks Originals store aesthetic that can been seen in London, Tokyo, and Beijing.

The fully remodelled store features blonde timbers, inspired by the wooden lasts that help to create Clarks shoes, as well as a feature wall space that references Clarks’ almost 200-year heritage.

There’s also a specially designed feature piece of artwork from local artist Taj Francis, that celebrates the connection between Clarks and Jamaica.

The new store experience also benefits from access to the full Clarks Originals collection, exclusive product packs and much sought-after brand collaborations.

Tara McRae, Chief Marketing and Digital Officer at Clarks, said: "This store is a testament to the strong bond we share with the Jamaican community, and we look forward to continuing this journey together and building on our incredible shared history."

Karen Smith-D’Aguilar, Store Owner of Signature Style, added: "We are honoured that Signature Style will be the official home of Clarks Originals in Jamaica. We have been selling Clarks here for almost 30 years and now we can take the shopping experience for our customers to the next level."

As part of an ongoing commitment to the people of Jamaica, Clarks is working with Jamaican singer/songwriter Lila Iké and her charitable ‘Blessings and Light Foundation’ to offer much needed support in the wake of the recent hurricane.

Moving into the future, Clarks will use its new physical presence on the island to look for continued ways to support schools, community groups and charities.