Cariuma becomes first skate footwear brand to achieve B-Corp Certification
Conscious footwear brand Cariuma has achieved B-Corp certification, making it the first skateboarding footwear brand to hold the certification.
The B-Corp certification recognises Cariuma’s exemplary environmental performance beyond commercial metrics, ranking the brand based on its work with the environment, employees, business model and more.
Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency and legal accountability to balance profit and purpose. Cariuma scored highest in the B-Corp categories of environment, workers and governance and customers and community.
The B-Corp certification follows Cariuma's mission to create better products and to fully support the people working within the brand. The achievement shines a light on the brand's sustainability efforts, which includes working with ethical factories, sourcing only natural and recycled premium materials and producing a single-box shipping method crafted with 100% recyclable materials.
The brand also plants two trees in the Brazilian rainforest for every pair of sneakers sold, with the aim of directly aiding reforestation, protecting endangered species' habitats and positively impacting the lives of the local communities.
David Python, Co-founder of Cariuma, said: “Becoming a B-Corp has been a goal for Cariuma since day one. It's a natural fit with our mission to spread positivity and reshape our industry through the best sustainable products and ethical practices, while recovering and restoring the environment.”