Brunello Cucinelli posts 'record' €1.4bn revenues in 2025

Brunello Cucinelli has closed the 2025 fiscal year with record revenues, reporting turnover of €1.41 billion (£1.22 billion), up by 11.5%, exceeding expectations set at the beginning of the year.

The luxury Italian house said growth was spread across regions and channels, with fourth-quarter revenues reaching €388.6 million (£115.6 million), up by 11.9% year-on-year.

Retail remained the main growth driver, rising 12.9% over the year and accelerating to 14.5% in the fourth quarter, while wholesale delivered a solid 8.5% increase for the full year. As of the end of December 2025, the brand operated 136 directly managed boutiques globally, alongside 57 concessions in major luxury department stores.

By region, the Americas led performance, generating €520.5 million (£450.6 million) in revenues, up 11.9% and accounting for 37% of total turnover. Europe followed with revenues of €494.6 million (£428.2 million), up 8.1%, while Asia posted the fastest growth, with revenues of €392.6 million (£339.9 million), up 15.3%.

2025 was also a pivotal year strategically, marked by the early completion of Brunello Cucinelli’s major investment programme dedicated to Made in Italy artisanal production. The group invested approximately €145 million (£125.5 million) to double its Solomeo headquarters and open new tailoring and outerwear facilities in Gubbio and Penne.

Executive Chairman and Creative Director Brunello Cucinelli said: "We have closed a year which we have defined as record-breaking, both in terms of revenues and brand image; given the quality of sales, we anticipate a healthy, sustainable, and balanced profit for 2025.

"In light of the excellent performance of winter sales, the promising start of the Spring/Summer 2026 collection, and the outstanding feedback on the Fall/Winter 2026 pre-collections, we are confident for the months ahead."

Brunello Cucinelli said he expects revenue growth of around 10 per cent in 2026.

The company reiterated its medium-term ambition to reach approximately €1.8 billion (£1.5 billion) in revenues by 2028, in line with its 2024-2028 five-year plan, while preserving exclusivity, craftsmanship, and its "gentle luxury" positioning rooted in Made in Italy heritage.