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boohooMAN announces global collaboration with rapper Quavo

Alice Ierace
27 March 2019

Men’s fast fashion etailer has announced its largest collaboration to date with American rapper, songwriter and record producer, Quavo.

The spring summer collection features a total of 200 pieces spanning ready-to-wear and accessories. Inspired by Quavo’s bold style and eccentric taste, the collection consists of statement urban streetwear, featuring tie-dye sets, double denim, psychedelic prints and 90’s silhouettes.

Samir Kamani, CEO, commented: “We’re delighted to announce our largest global partnership to date with international hip-hop artist, Quavo. Quavo appeals to our target audience and we’re excited to have him join the boohooMAN family. 2019 is going to be a huge year for our brand, and this collaboration is only the beginning.”

The product ranges from £3 - £50 and will be available globally on on Thursday 11 April.

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