Bonmarché launches inside Co-op in new partnership

The two retailers announced today that Bonmarché will be launching within the Co-op, starting with Northgate in Louth, Lincolnshire.

The 3,000 sq ft Bonmarché store will be introduced as part of a 12-week programme of works and improvements at the branch.

As well as the new Bonmarché offering, the store will re-launch with a new aesthetic and layout, including a bakery and Costa Coffee Express. Bonmarché is currently planning a store rollout, as part of its expansion plan to enter more UK highstreets over the next 18 months.

Bonmarché's Retail Director, Amanda Waterfield, said: “Bonmarché are delighted to be a part of the exciting re-launch of the Louth Co-op store and to be able to offer our fashion to the Louth customer. We cannot wait to meet the customers on the launch day, and hear their feedback on our current collections, and hope this opening will lead to more Co-op partnerships in the future.”

The new activation within the Co-op will stock the latest collections in sizes 10-28. Collections include the Lorraine Loves Edit, curated by TV presenter Lorraine Kelly, as well as a recent occasionwear collection designed by royal couturier David Emanuel.

Kevin Ferguson, Co-op’s Louth Store Manager, commented: “We have had a great response. The whole team is delighted to have the opportunity to transform Co-op’s Louth store. The arrival of Bonmarché is a great addition, our aim is to operate at the heart of local life and we have worked to develop the range, choice and added services to serve our community. The store has a focus on delivering value, with member price savings across a wide range of everyday essentials so that the people who own our business, our member-owners, benefit every time they shop.”

Claire Robinson, Bonmarché Area Manager, added: “We are so excited and enjoying welcoming shoppers into our new Louth store. The store design looks amazing, and we are sure our new and existing customers will love it! We open with all the latest styles including an amazing selection of summer and resort styles to prepare Louth for the warmer temperatures ahead!”