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BFC Foundation Fashion Fund for the Covid-19 crisis reopens applications

Sadiyah Ismailjee
29 July 2020

The British Fashion Council (BFC) has announced that following the initial £1,000,000 made available for the BFC Foundation Fashion Fund, the organisation has raised an additional £500,000, allowing applications to reopen for a second round.

The BFC Foundation Fashion Fund was established in March, to support creative fashion businesses and individuals to survive the Covid-19 crisis.

In May 2020, the BFC gave financial support and mentoring to 37 British designer businesses, with grants taken from the £1,000,000 emergency fund allocated to viable businesses depending on their urgency and capability to come through and thrive post crisis.

A portion of funds was allocated to students, underpinning the future generation of creative talent.

The BFC has continued to fundraise and will reopen applications every time the £500,000 milestone is reached.

The BFC has thanked Alexander McQueen, Amazon Fashion, Browns, Cadogan, Clearpay, The Coach Foundation and John Lewis & Partners for their generous donations.

Profits from the sales of the Great British Designers Face Coverings project in collaboration with Bags of Ethics also contributed to reaching the first milestone. Retailers for the project include ASOS, Boots, John Lewis & Partners, Sainsbury’s and Waitrose.

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