ASOS and Klarna extend partnership on payments
ASOS has extended its partnership with disruptive payments provider Klarna and is now offering its Pay in 3 service along with its Pay later option.
The online young fashion was an early adopter in the UK of Klarna's deferred payment option, which allows consumers to order their items and only pay for those they keep up to 30 days later.
Pay in 3 allows consumers to spread the cost of their purchases across three interest-free monthly payments, the first instalment of which is paid upon order. Its introduction comes on the back of the success of the Pay in 4 option, which was launched to US customers.
Eve Williams, Brand Director at ASOS, said: “At ASOS we want to give our customers the best choice in everything we do; whether that is in the broad range of ASOS Design and branded products, smooth and fast delivery or payment options. We know these are all important to our customers - the addition of Klarna Pay in 3 in the UK will help provide the best experience for our customers.”
Klarna UK general manager Luke Griffiths added: “Our relationship with ASOS is built on a shared commitment to create the best shopping experience possible, by empowering customers with choice and flexibility. Following Pay in 4’s success in the US, we’re excited to expand our relationship with ASOS to bring the best fee-free shopping experience to even more fashion lovers across the UK.”