Ariana Grande appointed the face of Swarovski
Ariana Grande channels her inner Audrey Hepburn in the pop star's first campaign shoot as the face of the storied crystal company Swarovski.
Global pop-star Grande will not only be the crystal company’s new ambassador, but also the face of the brand. The partnership that “unites two icons of pop culture” will be launched with the Holiday Campaign in 2024.
The Grammy-winning singer, songwriter and actress is among the world's best-selling artists, celebrated for her breathtaking performances and incredible vocal range. Let’s hope she didn’t hit any high notes while on set surrounding the array of crystal gems.
Ariana Grande said: "I am thrilled to be Swarovski's Brand Ambassador. It's an honour to represent a House that shares my passion for creativity, pushes the boundaries beyond the world of jewellery and promotes values of unapologetic self-expression. I cannot wait to embark on this journey and to inspire others to embrace their own unique sparkle."
Giovanna Engelbert, Swarovski Global Creative Director, added: "Ariana’s charisma and positive energy resonate with Swarovski’s essence of bringing joy to the world and I am thrilled that she is joining us as Brand Ambassador.
"Ariana is a brilliant artist whose creativity shines through her songwriting and vocal performances as well as her personal style. I look forward to engaging in inspiring creative dialogues together."
