British fashion brand AllSaints has this week opened a new store in the world’s largest shopping mall, the Dubai Mall.
The Dubai Mall boasts more than 1,300 retail stores and attracts some 80 million visitors annually.
At 1,800sq ft, the new store is AllSaints’ second in Dubai and offers the brand’s men’s & women’s apparel, handbags, licensed footwear, accessories, jewellery and fragrance.
Based on the ground floor of the mall, the new store’s concept design takes inspiration from a diverse range of references including Sverre Fehn’s Nordic pavilion in Venice and Richard Serra’s industrial scale steel sculptures.
The composition uses a reduced palette of exposed materials and finishes using warm tones of grey concrete and textured render for the floors and walls throughout.
AllSaints first Dubai store is based in the Mall of the Emirates.
Founded in London in 1194 AllSaints now has 300-plus international stores, concessions and franchises across 31 countries.