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Alice & Olivia opens UK flagship in London Mayfair

Camilla Rydzek
06 June 2022

Alice + Olivia by Stacey Bendet has opened its first UK store in London's Mayfair district, marking the brand's 18th international retail location. 

The new 2,000 square foot flagship store is located on Bruton Street in a historic Georgian building and features a hand painted black and white floor, a red vintage Venetian glass chandelier, and antique glass display cases.

The store will feature Alice + Olivia’s range of ready-to-wear clothing and accessories as well as the brand’s recent "mommy and me" collaboration with the UK-based children’s brand Dotty Dungarees.

Alice + Olivia London flagship

The brand also donated 10% of the proceeds made during the opening weekend to the Prince’s Trust, specifically benefiting the Women Supporting Women campaign and strengthening Alice + Olivia's core values of female empowerment and philanthropy.

In its domestic market, the US, Alice + Olivia operates 25 retail locations.

Stacey Bendet, Founder, Creative Director, and CEO of Alice + Olivia said: “We’ve looked for the right location in London to open an alice + olivia store for several years. London is one of my favourite cities and Bruton is one of my favourite streets, I love the energy of the women, the elegance of the architecture, and the cultural depth and history represented everywhere. We are so honoured to finally have our first boutique opening this month!”

 

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