A.P.C. teams up with Asics for new tennis collection
Parisian fashion brand A.P.C. has joined forces with Japanese sportswear giant Asics to create a tennis collection set to launch on 5 April 2025, ahead of the European Tennis Tour.
The launch represents a milestone for Asics as its first-ever head-to-toe collaboration in tennis. It includes a 20-piece on-court collection, which fuses Asics’ "industry-leading" performance technology with A.P.C.’s elevated style.
- APC's new collaboration with Asics
There’s also a 30-piece off-court collection with design direction led by A.P.C.’s Creative Director, Judith Touitou.
The designs embrace a "minimalist yet distinctive approach", channelling 70s preppy style with classic A.P.C. silhouettes, while the crisp blue and white colour palette stays true to A.P.C.’s monochromatic aesthetic.
In the on-court collection, stand out women’s pieces include the ‘Crew Dress’, ‘Crew Sleeveless Top’, ‘2-N-1 Short’, ‘Longline Bra’ and ‘7IN Sprinter Short’, while for men there’s the ‘Crew SS Top’, ‘Crew Sleeveless Top’ and ‘5IN Short’.
The on-court collection also incorporates three core design elements, including Kasane, the Japanese art of layering through a subtle wrap detail. There’s also an ‘Enso’ motif – a circular symbol of unity which features throughout, while the Asics logo takes inspiration from the traditional Japanese tie-dye technique called Shibori.
To complete the look, the on-court range is complemented with special edition ‘Gel-Resolution x A.P.C.’ and ‘Solution Speed FF3 x A.P.C.’ trainers, alongside accessories including a cap, wristbands and tennis socks.
The off-court line-up is completed with special edition ‘Gel-Kayano 14 x A.P.C. sneakers, alongside accessories such as the ‘Tote Raquette’ - crafted from organic Japanese denim and featuring a sleek front pocket designed to fit a tennis racket.
Judith Touitou, Creative Director at A.P.C. said: "With this collection, we tried to achieve the purest silhouettes possible to focus on the beauty of the sportive gesture achieved by Asics athletes on their way to success.
"We also wanted to translate this spirit in everybody’s lifestyle, adding a touch of playfulness brought by our gradient print on nylon pieces."
Camille Eberhard, Director of Apparel at Asics, added: "We’re excited to introduce our first ever head to toe tennis collaboration and partnering with A.P.C. was the perfect match for this launch.
"Our teams collaborated closely to bring this vision to life, balancing style and performance to inspire confidence on the court. For the on-court collection, our goal was to design apparel that helps players feel their best, ready to experience the powerful uplift of movement on the mind.
"It seamlessly blends timeless aesthetics with our industry leading performance technology. The off-court range, designed by A.P.C., extends this philosophy beyond the game, embracing an active lifestyle in everyday life."
Asics athletes including Borna Coric, Lorenzo Musetti, Belinda Bencic, Harriet Dart and Jasmine Paolini will be sporting both collections during the European tennis tournaments.
The Asics x A.P.C. Tennis Collection will be available to purchase from 5 April in select Asics and A.P.C. stores worldwide, as well as via the Asics website.